The Levy’s rye bread ads

Last month, I was reading about this iconic Levy’s rye bread ad. The identity of the model was a mystery. Some even said he was not Native American. So I decided to figure it out and wrote his story in the @jdforward https://t.co/rpZWqANGIu pic.twitter.com/zmgUuKEEGy

— Andrew Silverstein (@ASilversteinNY) February 14, 2022

60's Levy's ads for its Jewish rye bread: A whole vibe✨ pic.twitter.com/wVyrm824Y1

— Orge Castellano (@orgecastellano) January 21, 2022

It’s National Sandwich Day!

One of the most well know ad campaigns of the 1960s was DDB’s series for Levy’s rye bread. Celebrating diversity and the company’s Jewish origins, it was one of the first poster campaigns to put ethnic difference at the forefront of its message. pic.twitter.com/o3xmKEUUcI

— Poster House (@PosterHouseNYC) November 3, 2021

10) Another iconic work that had Phyllis' involvement was “You Don’t Have to Be Jewish to Love Levy’s Jewish Rye Bread” for Levy’s bakery. The campaign featured a photo of, variously, an African American kid, a Native American man, and an Irish cop enjoying a sandwich. pic.twitter.com/z6HFLCvCN6

— Uncle Bernbach (@unclebernbach) November 27, 2020

Levy's Jewish Rye Ad Campaign #advertising #Jewish #bread @RealGilbertACP pic.twitter.com/aLPpTk4pkX

— DrPopCultureBGSU (@DrPopCultureBG) July 25, 2019