Given his comments and policy decisions why would they stay? https://t.co/qqDNlDA2st
— Ronald Brownstein (@RonBrownstein) November 27, 2022
NPR: Twitter has lost 50 of its top 100 advertisers since Elon Musk took over, report says.@LouPashttps://t.co/vGuBnK3CfA
— April Jordan (@apriljordan_) November 25, 2022
More than a third of Twitter’s top 100 marketers have not advertised on the social media network in the past two weeks, a Post analysis found — an indication of the extent of skittishness among advertisers about Elon Musk’s control of the company. https://t.co/g5LfAyet0Q
— The Washington Post (@washingtonpost) November 22, 2022
Of Twitter's top 100 advertisers by total spending this year, 51 have paused ads. A coalition of civil rights activists, noting that Musk "has lied about everything," is putting pressure on the other 49 advertisers. The coalition will consider naming companies later this week.
— Duty To Warn 🔉 (@duty2warn) November 21, 2022
United Airlines and REI are among the companies that said they will suspend advertising on Twitter amid growing fear that misinformation and hate speech would be allowed to proliferate on the platform under Elon Musk’s leadership. https://t.co/ve6x0XVUjh
— The New York Times (@nytimes) November 5, 2022
Statement from the NAACP, calling on all advertisers to pause all advertising on Twitter after Trump’s reinstatement on the social media platform: pic.twitter.com/nV4o1SyJwl
— philip lewis (@Phil_Lewis_) November 20, 2022
Dozens of civil rights activists and groups are ramping up pressure on Twitter’s advertisers to drop their ads from the platform. The so-called ‘Stop Toxic Twitter’ coalition is acting after Elon Musk lifted the ban on former President Trump’s account https://t.co/1f2AYEbVdp pic.twitter.com/U8B5LonP8q
— Reuters (@Reuters) November 22, 2022
New Report: Twitter’s Quiet Quitters
— Angelo Carusone (@GoAngelo) November 22, 2022
It’s around a billion in losses and this report barely scratches the surface of the depths of ad losses.https://t.co/4pfE5msC4W
List Of Companies Who Have Suspended Ad's With Twitter:
— PoliticsVerse 🇺🇸 (@PoliticsVerse) November 25, 2022
Abbott Laboratories
Allstate Corporation
AMC Networks
American Express
AT&T
Big Heart Petcare
BlackRock, Inc.
BlueTriton Brands, Inc.
Boston Beer Company
California State Lottery
CenturyLink
Chanel
Chevrolet
Chipotle
"Musk, meanwhile, has sought to personally call chief executives of some brands that have curbed advertising in order to berate them, according to one senior industry figure" https://t.co/8DDHYWSnlm
— Catherine Rampell (@crampell) November 28, 2022
I run social media advertising for Apple and we slowed down our Q4 ad spend because (a) lack of engagement, mostly bot impressions (b) lack of trust in twitter ldrship https://t.co/tePu4FAOPa
— jordan (@jdan) November 28, 2022